Shopping

Whether you’re looking for a designer handbag or a locally crafted treasure, South Walton is a shopper’s paradise. Each of the area’s 16 signature beach neighborhoods are home to well-known luxury brands as well as up and coming designers and unique boutiques.

From Inlet Beach to Miramar Beach, South Walton is the perfect place to shop until you drop. You may need an additional suitcase for your return trip, but that’s part of the fun, right?

Seacrest Sundries Market

Beje and Larry Beasley have been coming to the 30A area to vacation for years, and over time absolutely fell in love with the area. After moving to Seacrest Beach from Hendersonville, TN in 2008, they found themselves looking at business opportunities on the growing east end of the Scenic...

Yellowfin Ocean Sports - Grayton Beach

Located inside the Grayton General Store, Yellowfin Ocean Sports offers bicycle rentals, fishing, tackle and bait, charters as well as kayak sales and rentals. Second location at WaterColor. Third Location in Seagrove. For more information call or visit our web site....

Willow + Mercer

Willow + Woods is an exclusive boutique for men and women; fun and flirty for her, relaxed and casual for him. The perfect collection of beachy, casual, on-trend pieces that will take you from a walk on the beach to a sunset dinner with the family. The best collections from...

Seaside Style

The Seaside Classic collection is the headquarters for all Seaside books, “Bud” merchandise, and limited edition Woodie Long commemorative 4th of July tees. Whether your needs are for a quick souvenir of your memories of Seaside, or gifts for the folks back home, the Seaside Classic collection has something for...

30A General Store at The Hub

The 30A General Store has something for everyone! Located in the Shops at the Hub in Prominence, we’ve got you covered for all your last-minute vacay needs. From sunscreen and bathing suits, to home decor, clothing, and snacks. You’ll find it all only a quick trip away! 30-A...

Shops at the Hub 30A

A charming shopping center featuring 16 distinct and unique shops. Discover a vibrant collection of boutiques and specialty stores nestled in the heart of Watersound Beach on 30A. Since its debut in March 2015, this open-air shopping destination has become a beloved local and tourist spot, offering a unique blend...

Decadent Dessert Bar & Bistro

Decadent is a coffee and dessert bar located in 30Avenue. Serving breakfast, coffee and sweet treats 8 a.m. – 6 p.m. Monday thru Saturday. Closed on Sunday....

Coast Hippie

Coast Hippie is a locally owned clothing line started by two sisters in Seagrove Beach. Coast Hippie carries a variety of t-shirts, hats, stickers, beach bags, UPF shirts and much more! Made for people who Enjoy the Coast!...

Oko

OKO is a women's clothing store at The Hub 30A, offering high-quality clothing for the beach, the gym, and outings with friends....

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